MIAMI—Creator platform YourVids has launched “Your10,” a feature that allows fans to showcase up to 10 favorite creators directly on their profile.
According to a rep, each creator sets their own minimum monthly spend required for a fan to add them to a Your10 list. Spend is calculated across videos, boutique items, bundles, custom orders and tips. Once a fan meets a creator's threshold, a Your10 button appears on that creator's profile, and the fan can add them to their lineup of up to 10.
"Fans have always had favorites. Your10 finally gives them a place to say so publicly," the rep said. "It turns support into something visible and reciprocal rather than something that disappears into a transaction history."
Spending totals reset on the first of every month, and all Your10 selections reset with them, meaning fans rebuild the list each month based on “where their support actually went.” Selections appear in random order on a dedicated tab of the user's public profile, and users can hide or show the tab at any time from Account Settings, then Privacy.
Your10 also carries built-in perks, according to the YourVids rep. Users see new content from favorite Your10 creators prioritized in their post feed, get a dedicated Your10 filter and special icon in their messenger to find those DMs instantly and also receive notifications about launches and updates from the creators on their list. Creators can see which users have added them and may also offer custom perks.
Gino, co-founder of YourVids, said the feature grew out of the same thinking behind the platform's payout model. "Loyal fans are the backbone of every creator's income, and most platforms give them nothing back but a receipt," he said. "Your10 makes that relationship legible in both directions. A creator can see exactly who is showing up for them month after month and reward it however they choose, and a fan gets real recognition for being part of someone's livelihood. It's a small feature with a lot of respect built into it."
For more information, visit YourVids.com.
